Cooking Up Strategic Business Growth: A Case Study with Made In and Flow Commerce Webinar

In this webinar, CEO and co-founder of Made In Chip Malt discusses the brand’s cross-border opportunity and their strategic approach to global expansion. Moderated by CEO and co-founder of Flow Commerce Rob Keve, this case study examines the different markets in which Made In has found success, the brand’s approach to creating localized experiences for global customers, and the strong results of a thoughtful global strategy. Rob Keve also contributes his analysis of the broader cross-border market as well as trends that drive success in international e-commerce.

Viewers will come away with:

• Insights into a rich brand narrative that resonates with international shoppers
• Recommendations for approaching cross-border as an incremental growth strategy
• Best practices for cross-border selling to increase customer acquisition
• Actionable steps for launching and optimizing a cross-border e-commerce strategy

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